Saturday, August 18, 2012

SMB Startup Watch: Glyder Helps Small Businesses Create ...

Firmology?s SMB Startup Watch profiles newly launched or emerging startups in the SMB (small and medium-sized business) technology space.

Unlike large companies that have an entire marketing department, creative design resources and a large budget, most small businesses lack all three. Small business owners know they have to market their business, but they just don?t have the time and money to do it?consistently?and effectively.

Alan Wells, Glenn Allen and Eddie Ayling feel their pain. The three co-founders have collectively owned 10 small businesses and decided they could make the $33 billion small business marketing industry more cost-efficient and more effective with the launch of Glyder.

Glyder is a small business marketing platform that?s simple to use and creates beautiful online marketing campaigns on Twitter, Facebook, Pinterest, mobile (text messages) and email.

Glyder?s goal is to end the use of expensive marketing agencies, reduce the use of complicated desktop software and email marketing service providers, and?streamline the strategic use of professional designers offered through their service.

Here?s how Glyder works:

1) Pick a template. Choose one of Glyder?s professionally designed themes, get a custom designed theme created for you or create you own.

2) Fill out the details. Craft a quick post, including title, message, photo and video. If you aren?t a creative person or just can?t think of something to say after a long day, you can get suggestions from Glyder?s help section.

3) Post your update. Send your marketing message to your customers and fans with 1-click to Facebook, Twitter, Pinterest, email and SMS (text messages).

If you?d like to try it, Glyder has a free basic pricing plan that includes:

  • 5 Free Professionally Designed Templates
  • Create Your Own Templates
  • Unlimited Posts to Facebook & Twitter
  • 5 Messages via Email and Text Per Month

For businesses that outgrow the basic plan, Glyder offers a Pro plan at $20 per month and a Premium plan at $200 per month.

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Startups featured on Firmology?s SMB Startup Watch are in continuous development, so they?re eager to get feedback about their product from small businesses. We encourage you to leave a comment for them below, join their invite list or try out the service if it?s already live.

To contact the writer on this story: Philip Nowak in Chicago at philip.nowak@firmology.com.?Please?contact us?if you?d like your small business tech startup to be featured on SMB Startup Watch.

Written by Philip Nowak

Philip Nowak is the founder of Firmology, a?news and information media company focused on helping small business owners grow their business through small business technology and innovation.?You can find Philip on?Google+,?Twitter?and?LinkedIn.

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Source: http://www.firmology.com/2012/08/16/smb-startup-watch-glyder-helps-small-businesses-create-beautiful-online-marketing-campaigns/

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